“The new rules will protect the EU citizens’ fundamental right to personal data protection. Everyone will benefit from new and clarified rights. For instance, you will have the right to know as soon as possible if your data has been hacked or disclosed. It will also be easier for citizens to complain and obtain compensation if they think their rights are not respected. No matter where your data is stored, you only need to contact your closest data protection authority. With sanctions of up to 4 percent of annual turnover, authorities will also be in a position to enforce the new rules.
Businesses will benefit from more legal certainty, with a single set of rules across the EU. Companies will only have to deal with one single supervisory authority – rather than 28 now. This will not only make things simpler, but also cheaper. SMEs benefit from exemptions to ensure that the rules are adapted to the needs and capacity of smaller firms. More generally, the data economy can enable business growth, modernise public services and empower citizens.”
Statement by Vice-President Andrus Ansip and Commissioner Věra Jourová